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Operation Smile: “Operation 100”
The organization, Operation Smile, has provided access to safe surgery and healthcare since 1982 with the belive that having this access is not a priveledge but a human right. Today, Operation Smile has expanded upon their traveling care to buid 100 healthcare clinics across the globe with an aim to continue in the evolution of their care.
Operation Smile: “Operation 100”
Identity Design
2025
The organization, Operation Smile, has provided access to safe surgery and healthcare since 1982 with the belive that having this access is not a priveledge but a human right. Today, Operation Smile has expanded upon their traveling care to buid 100 healthcare clinics across the globe with an aim to continue in the evolution of their care.
The identity for this initiative features an iconic “100” to evoke a heroic badge-like footprint. In addition to the strong mark, the identity system utilizes an expansive color palette alongside bold typographic messaging and motion that matches the optimism and drive of Operation Smile’s ambition.
Created at 72andSunny Los Angeles.
